Every Lennox® dealer represents a higher caliber of dealer. And Lennox Premier Dealers are those who stand out among standouts. In short: this is the title you should set your sights on.
When you become a Lennox Premier Dealer that means you’re among the select few who not only demonstrate a passion for improving lives through perfect air, but actually earn and maintain an incredible reputation for customer satisfaction. And that opens up a world of exclusive benefits like priority listing on Lennox.com, access to continuing education tools, free marketing materials, and more.
As a Lennox Premier Dealer, your business information and Premier Dealer status are displayed prominently on Lennox.com's Dealer Locator. An important customer search tool, the Dealer Locator makes it easy for local customers to utilize your services. Inclusion on the Dealer Locator is an essential marketing resource for growing your customer base, and represents a clear sign of your commitment to providing high-quality customer experience. Quite simply, homeowners prefer Premier.
✔ 89% of homeowners are likely to recommend a Lennox Premier Dealer to family and friends.*
✔ 92% of homeowners who used a Lennox Premier Dealer said their expectation have been met or exceeded.
*Survey conducted in August 2019 by Decision Analyst on behalf of Lennox that included 1,115 US and Canadian homeowners who had purchased a system through a Lennox Premier Dealer in the previous six months.
*Lennox reserves the right, on thirty days notice, to modify or suspend the Lennox Premier Dealer Program benefits or any of its components at any time.
Overall, homeowners perceive Lennox Premier Dealers as contractors with great customer service, experts in the industry, being trained on Lennox equipment, have product warranties to offer, have a range of products to select from, and are trusted by Lennox.
So, customers most associate Experience, Knowledge, Professionalism, and Quality of Service with Lennox Dealers.
Our Premier Dealer Advocacy Program puts the power of customer relationships to work for you. Useful for training, employee motivation, and as a powerful marketing tool, the valuable customer feedback available to Premier Dealers gives you insightful information that can improve business performance and increase customer satisfaction.
When you take part in the Premier Dealer Advocacy Program, your customers will automatically receive a letter or email that takes them to an online ratings and reviews site. Once they give their opinion, the data they provide will help you enhance your image and business.
The review management tool offered with the Premier Dealer Advocacy Program, powered by ReviewBuzz, can help you turn your customers into advocates.